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SEO

What is SEO and why is it important?

 

SEO stands for Search Engine Optimization is a strategy of optimizing a web page or a website, and its content to increase the quality and quantity of traffic to your website and improve your site’s rankings in organic search engine results. SEO is all about improving a website’s ranking in the organic section of the SERP. Probably the most important aspect of SEO is how you can actually leverage SEO to help drive more relevant traffic, leads, and sales for your business.

 

Billions of web searches happen online every single day. This means a huge amount of specific and high-intent traffic. Many people search for any specific products and services with the intent to buy or pay for these things.

 

Search is how you get to know anything. If people can’t see you anywhere how can they become your customer?. So to sell, you have to appear. Your audience should know about your business. Because if they know you and are aware of you higher the chance of a purchase. Many people are searching for your products and services every day. 

 

All you need to do is appear in their search results.